Your brand has to work far beyond the logo: in the product, on the website, in app screens, pitch decks, investor updates and launch campaigns. We build it as a system, so every touchpoint looks like it came from one company.
What’s included
Brand strategy & positioning
Naming & verbal identity
Logo & visual identity
Type, colour & design tokens
Motion principles
Icons & illustration style
Art direction & photography
Brand guidelines & systems
Pitch decks & launch assets
Brand strategy & positioning
Naming & verbal identity
Logo & visual identity
Type, colour & design tokens
Motion principles
Icons & illustration style
Art direction & photography
Brand guidelines & systems
Pitch decks & launch assets
The process
DiscoveryWe get clear on the company, audience, product, market and what the brand needs people to feel.1–2 weeks
DirectionsYou see two or three distinct routes on real screens, and we choose the strongest together.2 weeks
Brand systemWe turn the chosen route into marks, type, colour, motion and rules your team can use.2–3 weeks
HandoffWe apply the brand to your first touchpoints and hand over the files and guidelines.1–2 weeks
02Product design
Product design for fast-moving AI and fintech teams
When to bring us inUsers can get the job done, but it takes more effort than it should. Flows have grown messy, features have stacked up, and the interface still looks like version one.
Plenty of agencies deliver files. We deliver a product your engineers can build. We work inside your workflow and design every flow and state with your team, so what your users get is what was designed, from first MVP to mature product.
What’s included
UX audit
User flows & information architecture
Wireframes & prototypes
UI design, every state
Design systems & components
Usability testing
Developer-ready handoff
UX audit
User flows & information architecture
Wireframes & prototypes
UI design, every state
Design systems & components
Usability testing
Developer-ready handoff
The process
Product auditWe review the product, users, flows and competitors, and find where people get stuck.1–2 weeks
Flows + UXWe map the core journeys and prototype them, then put them in front of real users.2–3 weeks
Product UIThe tested flows become full interface design and a design system to build on.3–4 weeks
Build supportWe stay with your engineers until the product ships the way it was designed.Ongoing
03Web design and dev
Websites for startups that need to explain, convert and scale
When to bring us inThe product is strong, but the website undersells it. The story, structure or visuals don’t make it clear why anyone should care.
Written, designed and built by one team, so there’s no handoff and no waiting on developers. What you approve in the design is what goes live. It loads fast, and your team can update it in the CMS without filing a ticket.
What’s included
Sitemap & page structure
Messaging & UX copywriting
Page design, desktop & mobile
Motion & interactions
Next.js or Framer build
CMS setup & content architecture
SEO, analytics & accessibility
Launch & team handover
Sitemap & page structure
Messaging & UX copywriting
Page design, desktop & mobile
Motion & interactions
Next.js or Framer build
CMS setup & content architecture
SEO, analytics & accessibility
Launch & team handover
The process
DiscoveryWe get clear on the product, audience, current site and what the website needs to say better.1 week
DesignWe design the key pages first, then the full set, reviewed with you every week.2–3 weeks
BuildWe build it, connect the CMS, and you click through it on a staging link.2–3 weeks
LaunchWe test speed and accessibility, go live, and show your team how to update it.1 week
04Launch videos
Launch videos that sell the product before anyone reads a word
When to bring us inYou’re launching something and static visuals can’t carry it. People need to see the product working to get excited about it.
A launch needs more than static screens. We write, storyboard, design and animate the film that shows your product working, then cut it for every place the launch lives: the website, socials, ads and the pitch.
What’s included
Script & storyboard
Product launch films
Explainer & demo videos
Motion design & 3D
UI animations
Social cuts & ad creative
Launch assets
Script & storyboard
Product launch films
Explainer & demo videos
Motion design & 3D
UI animations
Social cuts & ad creative
Launch assets
The process
StoryWe find the one story the film has to tell and storyboard it shot by shot.1 week
DesignWe design the frames, the product shots and the motion style, and you sign them off.1–2 weeks
AnimateWe animate, edit and add sound, reviewed with you at every cut.2–3 weeks
DeliverYou get the master film and every cut and format your launch needs.1 week
05Front-end dev
Front-end development inside your repo
When to bring us inThere’s more design waiting than front-end time to build it. The backlog grows, and what goes live never quite matches the design.
The people who design it build it, in the same Slack and the same sprint. We join your engineers and write typed, tested React for component libraries, product screens, motion and 3D, through your own review process.
What’s included
React & Next.js components
Design tokens from Figma
Product screens & flows
Motion & micro-interactions
3D & WebGL with three.js
Performance & accessibility QA
Storybook documentation
Code review & pairing
React & Next.js components
Design tokens from Figma
Product screens & flows
Motion & micro-interactions
3D & WebGL with three.js
Performance & accessibility QA
Storybook documentation
Code review & pairing
The process
OnboardWe read your codebase, agree the conventions and pick the first piece of work.1 week
BuildWe ship reviewed pull requests in two-week cycles.2-week cycles
ReviewYou see a demo at the end of every cycle and set the priorities for the next.Every cycle
HandoffWe document what we built, so your team owns every line of it.1 week
From brief to launch
No two projects are the same, but the rhythm rarely changes: define the problem, move quickly, build it properly, and polish until it’s ready to ship.
Both. Some teams only need strategy and design in Figma. Others want us to build in Next.js or Framer, or to work next to their own engineers.
How long does a project take?
A focused brand or website usually takes six to eight weeks, and product design eight to ten. Projects with more pages, flows or build work take longer, and the scope sets the date before we start.
What does it cost?
That depends on the scope. Focused projects start at $20k and retainers at $10k a month. Tell us what you're building and we'll recommend the right scope.
Can we hire you for one service only?
Yes. Most teams start with one, often a website or a product sprint. When the brand, product or build comes next, the same team picks it up.
Can you work with our existing brand or design system?
Yes. We keep what works, fix what feels weak and add what's missing. We only start from zero when the current system is holding your team back.
Can you help with website copy?
Yes. We work on the story, page structure, headlines, section copy, product explanations and the path to conversion, starting from your messaging or from a blank page.
How much involvement do you need from our team?
Product context, feedback and decisions. You won't need to manage us daily, but the work moves best when someone who knows the product can answer quickly.
Can you help after launch?
Yes. You own the files, the code and the documentation, and many teams keep us on for new pages, features, launches and design support.